16 — 24 Sept 2023
Graphic Design & Visual Communications, Industrial & Product Design, Fashion & Textiles, Art / Collectibles
Pentagram, Cass Art and Bags of Ethics have collaborated on the redesign of the humble Tote Bag. Making its debut at London Design Festival the project includes 12 unique Tote bag designs with bespoke pocket designs and artworks, which will be exhibited alongside prototypes and mock ups and original artworks.
The exhibition features unique Tote bag designs for creators with bespoke pocket designs and artworks. The Tote Bag designs work as both artistic expressions and functional designs. The designs follow the A-series sizing system - the starting point for each design is an A3 landscape size bag, sized to fit a Cass Art drawing pad. The bags then have multiple pockets in A4, A5, A6 and A7 sizes as well as bespoke shaped pockets to fit artists materials such as brushes, lino rollers, paint tubes or drawing pens. The reusable bags are made using responsibly sourced cotton, tailor-made by an 80%+ female workforce. They have been prototyped and manufactured by Bags of Ethics and a limited number of bags will be available for sale as LDF exclusives at the exhibition. The exhibition will also feature original artworks on canvas by Angus Hyland as well as mockups and samples showing the design process for the Tote Bags.