Food and Packaging Innovation

Sep

18

2013

10.00am - 16.00

Free Event

http://www.designplus.org.uk

Brunel & Nottingham Universities will be launching & showcasing forward looking ‘open innovation’ opportunities for the Food & Packaging industries to get involved with product & service innovation including the £2.4m ICT in Manufacturing research project & Co-Innovate initiative.

Over the next five years research teams from Brunel and Nottingham will be working with industry partners, including Leatherhead Foods, Camden BRI, Design Bridge, AutoDesk, Giraffe Innovation, EnginSoft and others, on this exciting project in the food, packaging, and related manufacturing and supply chain sectors. Focused on principles of open innovation, where people who are external to a company can contribute to the innovation of products, the project team will prototype cloud-based software platforms to dynamically involve customers in the creation of new products that enable ‘conversations’ between consumers and brands and manufacturers.

During the morning of this interactive event we will present the background to the challenges and opportunities related to open innovation and consumer engagement faced by the food and packaging industries, together with an outline of the research programme, and the key crowdsourcing technologies that are emerging. The afternoon sessions will provide practical opportunities to explore the potential of crowdsourcing platforms for open food and packaging innovation, as well the benefits.

Brunel Co-Innovate

Funded by Brunel University and the European Regional Development Fund (ERDF), Co-Innovate provides support to London-based small and medium sized enterprises for new product and service innovation. Connecting SMEs to the expertise found at Brunel University.

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