Blog | London Design Festival

Daniel Weil: Clock for an architect

PUBLISHED 7 Dec 2010 - 1:06pm

AUTHOR: William Shaw

'Objects like clocks are both prosaic and profound'

Daniel Weil of Pentagram, the design practice who created the brand identity for the London Design Festival, created this one-of-a-kind clock as a gift for an architect. From Pentagram's website: 'Reducing objects to their component parts has long fascinated Weil. The Radio in a Bag he created for his degree show at the Royal College of Art three decades ago is an icon of 20th century industrial design. This clock is the latest demonstration of his interest in investigating not just how objects look, but how they work.. '"Objects like clocks are both prosaic and profound... More

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